
A capital unlock mechanism embedded in municipal code. CityForm replaces discretionary friction with predictable, by-right growth frameworks — converting regulatory uncertainty into deployable land value before it becomes lost revenue.
Built for municipalities ready to act — not for cities still studying the problem.

Most municipal zoning codes were written for a different era. They create friction at every step — slowing investment, suppressing land value, and forcing developers to look elsewhere. We remove it at the planning layer.
Case-by-case approvals create political risk that capital cannot underwrite. Every discretionary hearing is a coin flip that sophisticated investors refuse to take.
Every month of delay adds carrying costs and kills deal velocity. Developers move to cities with clearer, faster paths to permits.
Aging corridors produce a fraction of their fiscal potential. Property values stagnate while neighboring cities capture the growth your community needs.
Streets are reconstructed without aligning land use. Millions spent on infrastructure that serves yesterday's development pattern — a permanent missed opportunity.
While your corridors stagnate, adjacent municipalities with form-based codes are attracting the mixed-use investment, retail tenants, and tax base that should be yours.

The core insight: Capital does not flow to cities with the best marketing. It flows to cities with the lowest entitlement friction.
"Form-based codes have generated 3-5x higher tax revenue per acre than conventional zoning in every Texas municipality that has adopted them."
— Based on fiscal analyses from Southlake, Richardson, and Roanoke, TX
CityForm is a municipal development code platform that replaces discretionary friction with predictable, by-right growth frameworks. Through form-based overlays, coordinated infrastructure sequencing, and capital-aligned entitlement structuring, we convert regulatory uncertainty into deployable land value.
Replace discretionary review with clear, illustrated standards that tell developers exactly what they can build — and tell the city exactly what it will get.
Coordinate street reconstruction with land use so every public dollar spent on infrastructure amplifies private investment instead of preceding it into a vacuum.
Structure TIRZ, PID, and Chapter 380 tools so public finance instruments activate automatically when development meets adopted standards.
Quantify the tax revenue, property value, and sales tax impact of each corridor scenario so council votes on evidence, not speculation.
Every CityForm engagement follows a disciplined four-step process designed to move from analysis to adopted code in under 12 months. Each step builds on the last, creating momentum that carries through to construction.
Understand Before You Act
We study your corridor's unique conditions — existing land use, parcel economics, infrastructure capacity, traffic patterns, and market demand. No assumptions. No templates. Just the facts that drive the right code.
Deliverable: Corridor Assessment Report with parcel-level fiscal baseline
Key participants: City staff, economic development directors
Build Consensus, Not Conflict
Property owners, residents, and stakeholders work alongside our team in an intensive design workshop. We build the vision together — so adoption is a formality, not a fight.
Deliverable: Illustrated Preferred Plan with block-level form standards
Key participants: Property owners, residents, council members
Lock In Predictability
We draft a clear, illustrated regulating plan and form-based code that replaces discretionary review with by-right entitlement. Developers know exactly what they can build. The city knows exactly what it will get.
Deliverable: Adoption-ready FBC with regulating plan, street standards, and building form tables
Key participants: Planning commission, city attorney, council
From Code to Construction
We guide the code through public hearings and council adoption, then help structure the financial tools — TIRZ, PIDs, Chapter 380 agreements — that turn the new code into active construction.
Deliverable: Adopted ordinance, TIRZ/PID formation documents, developer outreach package
Key participants: Council, finance director, prospective developers
Analysis to adopted code in under 12 months.
Most municipalities see first development applications within 18 months of engagement start.
CityForm does not rebrand corridors. It reconstructs the regulatory and physical framework that determines whether private capital invests or passes.
Not sure? Schedule a brief call and we will tell you honestly whether CityForm fits your situation.
Every CityForm engagement is tailored to your municipality's unique conditions. We do not sell generic plans — we build specific, deployable frameworks calibrated to your corridors, your market, and your fiscal goals.
Know exactly what your corridors can support — and what they cannot
Comprehensive assessment of existing conditions, parcel economics, infrastructure capacity, and market demand for each corridor or district.
For: City managers, economic development directors
Deliverable: Corridor Assessment Report
Build consensus before the public hearing, not during it
Intensive, collaborative workshops with property owners, residents, and stakeholders that produce actionable design frameworks with broad buy-in.
For: Elected officials, property owners, residents
Deliverable: Illustrated Preferred Plan
Give developers certainty at the parcel level
Illustrated, parcel-level plans that define building form, street character, and public space standards for each block and frontage type.
For: Planning staff, development community
Deliverable: Block-level Regulating Plan
Replace discretionary review with by-right entitlement
Complete, adoption-ready form-based codes that eliminate case-by-case approvals and give the market clear, predictable development standards.
For: City attorney, planning commission, council
Deliverable: Adoption-ready FBC Ordinance
Prove the revenue case before the vote
Rigorous modeling of tax revenue potential, infrastructure costs, and return on public investment to build the financial case for action.
For: Finance directors, council members
Deliverable: Fiscal Impact Report with 10-year projections
Activate capital without raising tax rates
TIRZ formation, PID structuring, Chapter 380/381 agreements, and other tools that align public investment with private capital deployment.
For: City manager, bond counsel, developers
Deliverable: TIRZ/PID Formation Package
Every CityForm engagement begins with a confidential conversation about your municipality's unique challenges and opportunities. No obligation. No generic pitch. Just a clear-eyed assessment of whether CityForm is the right fit for your corridors.

A focused 30-minute call with our principal to assess your corridors and determine if CityForm is the right framework for your municipality's growth objectives.
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[email protected]H2H Planning has structured form-based code frameworks for municipalities across Texas, unlocking hundreds of millions in projected development value.